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1 measures for sales promotion
Экономика: меры по организации сбытаУниверсальный англо-русский словарь > measures for sales promotion
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2 measures for sales promotion
English-russian dctionary of contemporary Economics > measures for sales promotion
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3 promotion
сущ.1) марк. стимулирование, поощрение, раскрутка, продвижение, рекламирование, промоушен, содействие; пропаганда (деятельность направленная на увеличение популярности какого-л. лица или продукта, спроса на какой-л. продукт или группу продуктов, объемов продаж и т. п.)promotion planner — разработчик планов стимулирования [продвижения\]
promotion of health — укрепление здоровья, оздоровление
promotion costs — издержки по стимулированию спроса [продвижению товара\]
promotion measures — мероприятия по стимулированию [продвижению\]
See:above-the-line promotion, below-the-line promotion, cents-off promotion, cold mail promotion, combo promotion, consumer franchise building promotion, consumer promotion, cross-promotion, direct promotion, direct response promotion, donor promotion, indirect promotion, in-store promotion, joint promotion, national promotion, personality promotion, piggyback promotion, price promotion, product promotion, retailer promotion, sale promotion, sales promotion, sales-force promotion, saturation promotion, self-promotion, tie-in promotion, trade promotion 1), 2), umbrella promotion, weekly promotions, event promotion, export promotion, import promotion, industrial promotion, investment promotion, trade promotion 3) promotion allowance, promotion budget, promotion campaign, promotion expenditure, promotion expense, promotion manager, promotion marketing, promotion mix, promotion money 2), promotion spending, promotion measures, promotion money 1) British Code of Sales Promotion Practice, British Codes of Advertising and Sales Promotion, ICC International Code of Sales Promotion, Market Promotion Program, Convention (No. 154) concerning the Promotion of Collective Bargaining, Investment Promotion and Protection Agreement, Institute of Sales Promotion, Center for Nutrition Policy and Promotion, Korea Trade Promotion Corporation, Korea Trade-Investment Promotion Agency, Manufactured Imports Promotion Organization, Promotion of Non-Executive Directors, promote, promoter2) рекл. реклама, рекламный материал (рекламные объявления, листовки, проспекты, брошюры, плакаты и иные материалы, используемые с целью продвижения компаний, людей, товаров, идей и т. п.)See:3) упр. продвижение, повышение ( по службе)COMBS: discrimination in promotion
Syn:advance 1. 4)See:competitive promotion, internal promotion, non-competitive promotion, promotion examination, promotion ladder, promotion track, Convention (No. 168) concerning Employment Promotion and Protection against Unemployment, demotion
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1) содействие, поощрение; 2) поддержка; 3) учреждение, основание (компании); 4) содействие в продаже, создание благоприятных условий для продажи товаров; продвижение товаров на рынке; 5) повышение в должности.* * *стимулирование сбыта; продвижение товаров на рынок; реклама; инициация, стимулирование. . Словарь экономических терминов .* * *совокупность разнообразных методов стимулирования, используемых компаниями при взаимодействии с целевыми рынками и широкой общественностью -
4 measure
1. n1) мера, единица измерения2) мерка; размер3) масштаб, критерий4) мероприятие, мера
- accurate measure
- adjustment measures
- administrative measures
- anti-avoidance measures
- anti-delinquency measures
- anti-evasion measures
- antiinflationary measures
- antiterrorism measures
- austerity measures
- coercive measure
- collective measures
- compensating measures
- compulsory measures
- confidence-building measures
- consolidating measures
- constitutional measures
- corrective measures
- cost-effectiveness measure
- cubic measures
- dependency measure
- devaluation measures
- disadvantageous tax measures
- discriminatory measures
- drastic measures
- dry measures
- economy measures
- effective measures
- effectiveness measure
- effectual measures
- emergency measures
- enforcement measures
- environmental measures
- extreme measures
- fierce measures
- follow-up measures
- governmental measures
- health measure
- immediate measures
- imperial measures
- industrial safety measures
- inefficient measures
- interim measures
- legislative measures
- linear measures
- liquid measures
- metric measures
- money measure
- performance measure
- practical measures
- precautionary measures
- preference measure
- preparatory measures
- preventive measures
- priority measures
- profitability measure
- proper measures
- protectionist measures
- protective measures
- provisional measures
- publicity measures
- rationing measures
- reliability performance measure
- restrictive measures
- retaliatory measures
- revenue measures
- revenue-enhancement measures
- safety measures
- security measures
- square measures
- standard measure
- status measure
- tax measures
- tax-raising measures
- temporary measures
- timely measures
- tough measures
- trade measures
- unit measure
- unlawful measures
- urgent measures
- utility measure
- volume measures
- waiting measure
- measures against money laundering
- measures for dismantling monetary gaps
- measures for economic development
- measures for export restraint
- measures for import restraint
- measures for labour protection
- measures for sales promotion
- measures of area
- measures of assistance
- measures of business cycle
- measures of capacity
- measure of coercion
- measures of compulsion
- measure of concentration
- measure of consumption
- measures of control
- measure of damages
- measure of dispersion
- measures of economizing
- measure of effectiveness
- measure of labour intensity
- measure of last resort
- measures of precaution
- measure of precision
- measure of prices
- measure of priority
- measure of producibility
- measure of productivity
- measure of profitability
- measure of quality
- measure of reliability
- measure of utility
- measure of utilization
- measure of value
- measures of weight
- measures on labour protection
- measures to combat the legal avoidance of tax
- made to measure
- adopt fierce measures against price-fixing
- apply measures
- call off measures
- put measures into effect
- take measures
- undertake measures
- work out measures2. vEnglish-russian dctionary of contemporary Economics > measure
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